Media Buying and Planning

For clients regularly advertising in local and national publications, we provide Media Buying and Planning services.

Managing an ongoing campaign can consume valuable time and by outsourcing the booking and management of your ads, you can often save money too. We can ensure you meet your deadlines and help you avoid last minute panics that can sometimes be associated with advertising.

During the initial planning and throughout the ongoing management of client advertising schedules we can provide detailed information on the range of advertising channels on offer.

For companies advertising in the local and national press we are able to provide readership and circulation figures to help you choose the right publication and edition for your ad. Many publications feature advertising supplements which can be beneficial in targeting readers who are often more interested in your product or service.

As part of our Media Buying and Planning services we can provide schedules and reports to help you keep track of your advertising campaign and budget. By keeping on top of your regular marketing activity it can soon become clear which advertising channels are providing the greatest return making future investment decisions much easier to make.